Since 1940 Lloyds Tire has been family owned. Lloyds Tire was started in 1940 by Lloyd Johnson. In year 2002 we are still a family owned business and serving Santa Cruz, dedicated to provide quality tire service to all our customers. Lloyds Tire is currently owned by Larry Johnson, Lloyds grandson, and has recently expanded to add a new mechanical department. Dean Schwartz has come into partner with Larry to run the mechanical side of the business.